Monuments Consultancy

A consultancy working with clients across Australia, Hong Kong, and Vietnam — with a digital presence that hadn’t caught up. Duncan is Managing Director of Monuments Consultancy, delivering board advisory, strategic reviews, and mentoring for the insurance sector. His client base had gone global. His brand, website, and back-end operations hadn’t kept pace.

What Duncan said:

“Knowing that I was in a safe pair of hands, and that I could trust Charlie to deliver, made a big difference throughout the process.”

The situation

Duncan had a logo he liked but no brand around it — no fonts, no colours, no cohesion. No website. No automated booking system for international calls. A growing administrative headache around invoicing and accounting. And a handful of day-to-day IT frustrations quietly taking up time he didn’t have.

He needed everything to look and work like the calibre of business he was already running.

What Charlie did

• Built a brand identity around the logo Duncan already had — fonts, colours, full guidelines
• Designed and built a responsive WordPress website with automated international booking via Calendly
• Worked directly with Duncan’s existing IT provider to integrate everything without disrupting what was already in place
• Suggested and set up FreeAgent to simplify invoicing and accounting
• Created a PowerPoint template and custom video call background so every client interaction looks the part
• Sorted day-to-day IT issues — iMessage routing, digital business cards, VPN setup for international travel
• Trained Duncan and his team to manage and update everything independently

The result

A polished, cohesive brand. A website that books international calls automatically. Streamlined admin. And the confidence to show up in front of global clients knowing everything behind the scenes is handled.

“It gave me much more confidence to build my brand with existing and prospective clients.”